Sales and Promotions Assistant

July 2024 to December 2024

As the Sales and Promotions Assistant for Townsquare Media, I managed the office and supported campaigns across the 7 local Lansing stations.

About the Company

Townsquare Media is a media, entertainment and digital marketing solutions company principally focused on small and mid-sized markets across the U.S. Our local media assets include 354 radio stations and more than 400+ local websites in 74 U.S. Markets, including local Lansing brands WITL 100.7, WFMK 99.1, WMMQ 94.9, WJIM 97.5 , Newstalk WJIM- AM, Lansing Sports Network, and The Game 730am.


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Highlighted Skills

Audio, Customer Service, Data Entry, General Office Skills, Graphic Design, Marketing, Microsoft Office Suite (Word, PowerPoint, Excel, Outlook, OneNote), Office Management, Presentation Design, Print Design, Research, Sales, Voice Acting, WordPress CMS, Writing

About My Role:

As a Sales & Promotions Assistant at Townsquare Media, I provide essential support to our sales and promotions departments, both pre- and post-sale. I play a key role in organizing marketing solutions for our clients, ensuring seamless execution from proposals to promotions. My responsibilities include managing promotion entries, overseeing prize giveaways, and offering digital and creative guidance. I also provide administrative support to management and contribute to special projects.

With strong organizational skills and a collaborative mindset, I thrive in dynamic environments and am passionate about delivering results that drive client success. My role allows me to interact with listeners, clients, and colleagues, further honing my communication and relationship-building skills.

Duties:

  • Interact with listeners, clients, and execute prize giveaways including contacting winners
  • Oversees all promotion entry into v-creative
  • Acts as true extension to sales and operations by assisting with proposals, sales research, digital, creative guidance and more.
  • Provide administrative support for management
  • Occasionally attend promotions such as remotes, events, and other street team activities.
  • Support the sales team in developing and executing promotional strategies to increase brand awareness and drive revenue growth.
  • Assist in the coordination and implementation of marketing campaigns, events, and promotional activities across various media platforms, including radio, digital, and social media.
  • Manage and update sales and promotional materials, ensuring accurate and timely distribution to clients and partners.
  • Conduct market research to identify potential clients and opportunities for new sales and promotional initiatives.
  • Prepare sales presentations and proposals, tailoring them to meet the specific needs and goals of prospective clients.
  • Maintain and update client databases, tracking sales activities, and ensuring accurate record-keeping.
  • Collaborate with internal departments to ensure seamless execution of promotional events and campaigns.
  • Provide administrative support to the sales team, including scheduling meetings, handling correspondence, and preparing reports.
  • Additional projects and responsibilities added as needed
Desiree' M. Slaughter

Desiree' M. Slaughter

Creative Professional, Solopreneur, Digital Creator

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