GLACC Alternative Fuels August Twitter Chat Campaign

For this project, I created and facilitated an educational digital campaign using Twitter. Learn more about this project.

Project Details

Client: Greater Lansing Area Clean Cities (GLACC)

Date: 2016

Role: Content Creator, Designer

Project Included: Social media graphics, Social media scheduling, Social media marketing, Social media facilitation

Tools Used: Canva, Adobe CC, Google Docs, Microsoft Office

Campaign Name: Alternative Feuls August, #AltFeulsAugust

Campaign Brief: This campaign aims to educate people in the Michigan area on alternative fuel options in Michigan while increasing the overall knowledge of alternative fuel options. Michigan has 5/7 of the alternative fuels available that are listed on the DOE website. The campaign will encourage participants to sign up for the Alternative August newsletter email updates and follow the campaign on GLACC’s social media channels.

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Desiree' M. Slaughter

Desiree' M. Slaughter

Creative Professional, Solopreneur, Digital Creator

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